目 录摘 要........................................................................................................IAbstract......................................................................................................II引 言.......................................................................................................11 中国人寿沈阳分公司现状.....................................................................32 中国人寿沈阳分公司发展战略的环境分析.........................................52.1 优势分析........................................................................................52.2 劣势分析........................................................................................62.3 机会分析........................................................................................72.4 威胁分析........................................................................................83 中国人寿沈阳分公司运营中存在问题.................................................93.1 经营管理陈旧落后........................................................................93.2 销售条线业务发展较慢................................................................93.3 财务费用不合理..........................................................................103.4 晋升机制不健全,人才流失严重..............................................104 中国人寿沈阳分公司发展战略的对策及建议...................................114.1 提高管理效率,打造新型管理模式..........................................114.2 拓展销售业务,增进可持续发展..............................................124.3 转变运营模式,控制公司成本..................................................134.4 提高晋升机制,打造学习型团队..............................................14结 论..................................................................................................16参考文献..................................................................................................17致 谢..........