SWOT Analysis And Strategy Research on Developing Agricultural Resources Tourism in Southern Shaanxi Province陕南开发农业资源旅游的 SWOT 分析及策略研究摘要:中国是传统农业大国，农业资源丰富。近年来，随着信息化，工业化和城市化的快速发展，人们倾向于利用闲暇时间远离城市的喧嚣，激发了人们对农村生活的依恋。此外，农村交通、通信、卫生服务条件也日益完善。农村条件的改善和农业的变化为中国农业旅游的发展提供了巨大的机遇。充分利用具有农业特色的资源，发展农业旅游业，成为中国农业产业转型发展的有效途径，促进传统农业与第二三产业的融合将实现农业资源的社会、生态和经济效益的有机统一。本文基于农业资源与旅游相关理论，结合陕南农业与旅游业的发展现状，对陕南地区发展农业资源旅游进行了 SWOT 分析，并提出对策建议。以期能对陕南地区乃至全国发展农业资源旅游，提高农民收入，缩小城乡差距具有一定的现实意义。关键词：陕南地区；农业资源；旅游业；SWOT 分析 SWOT Analysis and Strategy Research on Developing Agricultural Resources Tourism in Southern Shaanxi ProvinceAbstract: China is a big traditional agricultural country with abundant agricultural resources. In recent years, with the rapid development of informatization, industrialization and urbanization, people tend to use their leisure time to stay away from the hustle and bustle of cities, which stimulates people's attachment to rural life. In addition, rural transport, communications and health services are also improving. The improvement of rural conditions and changes in agriculture have provided great opportunities for the development of agricultural tourism in China. Make full use of the resources of agricultural characteristics, the development of agricultural tourism, become an effective way of industry transformation of China's agricultural development, promoting the fusion of traditional agriculture and second industry and tertiary industries will achieve the agricultural resources of the...
