目 录摘要............................................................................................................1Abstract.....................................................................................................11 绪论.........................................................................................................11.1 选题背景..................................................................................................................11.2 选题意义..................................................................................................................11.3 研究方法..................................................................................................................21.3.1 文献研究法...........................................................................................................21.3.2 案例分析法...........................................................................................................21.3.3 归纳法...................................................................................................................22 文献综述...............................................................22.1 关于平台定价的文献综述........................................................22.1.1 双边市场基本理论..........................................................................22.1.2 国内文献综述.................................................................................22.1.3 国外文献综述.................................................................................32.2 平台的定价行为..................................................................42.2.1 会员费制度....................................................................................52.2.2 交易费制度....................................................................................52.2.3 二部收费制度.................................................................................62.2.4 免费制度..............................