“互联网+”背景下宁波中小外贸企业的发展研究 国际营销和贸易专业

I “互联网+”背景下宁波中小外贸企业的发展研究摘要：宁波自古以来是一个重要的沿海港口城市，地理位置的重要性决定了宁波出口导向型的经济体系，在宁波有上千家中小型的外贸公司，然而近年来互联网+的大背景下，劳动力成本上升，人民币升值，国家对外贸优惠政策取消或减少等等因素的阻挠使宁波外贸的发展形势越发严峻，很多的宁波中小外贸企业纷纷破产倒闭，因此宁波中小型外贸企业转型升级迫在眉睫。本文根据宁波外贸的发展现状和面临的主要困境，对“互联网+”背景下宁波中小外贸企业的发展进行研究。关键词：互联网+；宁波；中小外贸企业；发展研究A Study on the Development of Small and Medium - sized Foreign Trade Enterprises in Ningbo under the Background of InternetAbstract:Ningbo has been an important coastal port city since ancient times. The importance of geographical location has determined Ningbo's export-oriented economic system. There are thousands of small and medium-sized foreign trade companies in Ningbo. However, in recent years, with the background of Internet, labor costs have risen. , The appreciation of the renminbi, the state's preferential policies to cancel or reduce foreign trade and other factors to obstruct the development of Ningbo's foreign trade situation is more severe, a lot of Ningbo small and medium-sized foreign trade enterprises have bankruptcy closure, Ningbo small and medium-sized foreign trade enterprises upgrading urgently. Based on the development of Ningbo foreign trade and the main dilemma facing, the paper analyzes the development of small and medium - sized foreign trade enterprises in IINingbo under the background of "Internet +".Key words: "Internet +"；Ningbo；small and medium- sized foreign trade enterprises;Development III 目 录一、 国内外研究动态....................................................1（一） 国外研究动态.................................................1（二） 国内研究动态.......