目录第一章 总论.............................................................................................................................................11.1 项目名称、建设业主与编制单位.................................................................................................11.2 编制依据与范围.............................................................................................................................11.3 项目概况.........................................................................................................................................21.4 结论.................................................................................................................................................4第二章 项目建设背景及必要性.............................................................................................................62.1 项目建设背景.................................................................................................................................62.2 项目的必要性...............................................................................................................................10第三章 旅游资源评价...........................................................................................................................143.1 旅游资源概述...............................................................................................................................143.2 旅游资源评价...............................................................................................................................16第四章 旅游市场分析.........................................................................................................................204.1 旅游业市场现状分析...................................................................................................................204.2 旅游业市场进展机遇和前景分析............................................................................