The Impact of Cultural Differences on International Business Negotiation1
IntroductionInternational business negotiations are far more complex than domestic ones
The difficulties are due to the big differences between the two parties in a negotiation in language, value, behavior patterns, moral standards and so on
All those factors are playing crucial roles in negotiations
The key to effective cross-cultural communication is knowledge
So we must learn and know as much knowledge as we can
Knowing these cultural differences can help us solve the problems and reduce the misunderstandings in International business negotiations
Due to these cultural differences, negotiators who come from different part of the world can form different negotiation styles
The relation between culture and n