摘 要：中国经过改革开放三十年，贫富悬殊、区域发展不均衡、贪污腐败、医疗资源和教育水平不公、官民矛盾等问题日益突出，而且，公民的意识觉醒，公民认识到自己是社会政治生活和公共生活的主体，对权力诉求和参与的诉求愈演愈烈。所以我国政府进行社会管理，不能再单纯的依靠市场调节、行政手段和法律手段，探索社会管理的有效途径已经成为一个不可不谈的课题。 因此，政府公共关系理论得到了各级政府的重视。高碑店政府是基层政府，处于政府层级结构的基层位置，是中央和地方与群众沟通的桥梁。高碑店政府的执政水平和服务水平，直接影响高碑店政府在公众心目中的形象。高碑店政府建设公共关系的功能就是公共关系理论和实践在政府行政管理中所发挥的，即高碑店政府通过公共关系活动，塑造高碑店政府的美好形象，提升高碑店政府对内外关系，促进社会发展。 关键词：高碑店；公共关系建设；塑造形象 Abstract: After 30 years of reform and opening up, China has become increasingly prominent in issues such as disparity between the rich and the poor, uneven regional development, corruption, unfair medical resources and education, contradictions between the government and the people, and the awareness of citizens. Citizens realize that they are the main body of social political life and public life.Therefore, our government can not simply rely on market regulation, administrative means and legal means to explore the effective way of social management has become an indispensable topic. Therefore, the theory of government public relations has been attached importance to by governments at all levels. The government of Gaobeidian is a grass-roots government. At the grass-roots level of the government structure, the central and local governments and the masses of the bridge. The ruling level and service level of Gaobeidian government directly affect the image of Gaobeidian government in the public mind. The function of Gaobeidian government in building public relations is the...
