某省纺织服装业竞争力分析研究 工商管理专业VIP免费

摘要浙江省是我国纺织品和服装的生产大省和出口第一大省，纺织服装业在浙江全省的工业生产和出口贸易中也处于支柱性地位本文介绍了浙江纺织服装业的现状，存在问题及发展趋势，并提出了一些建议。制造业是浙江省经济发展的基石，制造业出口对浙江经济发展拉动作用凸显。分析了浙江服装产业在国民经济发展中的地位与竞争优势,及当前在发展中存在问题,同时提出了应对当前严峻形势应当采取的对策措施。关键词：纺织品出口，行业合作，贸易机会AbstractZhejiangprovinceisthelargestofChina'stextileandapparelproductionandexportofthefirstbigprovince,textileandgarmentindustryinzhejiangprovince'sindustrialproductionandexporttradeisinaleadingpositioninthispaper,thispaperintroducesthepresentsituationofzhejiangtextileandgarmentindustry,problemsanddevelopmenttrend,andputsforwardsomeSuggestions.Manufacturingindustryisthecornerstoneoftheeconomicdevelopmentofzhejiangprovince.Analysisofthestatusofzhejiangapparelindustryinthenationaleconomicdevelopmentandcompetitiveadvantage,andthecurrentproblemsinthedevelopment,atthesametimeputsforwardthemeasurestodealwiththecurrentgrimsituationshalltakemeasures.Keywords:Textileexports,industrycooperation,tradeopportunities目录一、绪论...........................................................1（一）研究的目的与意义..............................................1（二）国内外研究状态................................................21.国外研究状况......................................................22.国内研究状况......................................................3（三）研究思路和研究方法............................................41.研究思路..........................................................42.研究方法..........................................................53.研究主要内容......................................................5二、纺织服装业的现状分析............................................5（一）世界纺织品服装贸易的发展历程与趋势............................5（二）我国纺织品服装贸易的发展历程和趋势............................7（三）浙江的出口现状定性分析........................................81.浙江纺织服装业出口现状总量分析....................................82.浙江纺织服装业结构性分析..........................................83.浙江纺织服装业贸易方式分析........................................9三、浙江纺织服装贸易竞争力分析.....................................10（一）浙江纺织服装贸易竞争力指数...................................101.浙江纺织服装国际市场占有率指标...................................102.浙江纺织服装TC指数.............................................113.浙江纺织服装RCA指数............................................11（二）基于钻石模型的浙江纺织服装业出口竞争力分析...................121.生产要素.........................................................122.需求条件.........................................................123.相关产业支持政策.................................................124.企业的战略和结构.................................................13四、浙江省纺织服装业出口未来发展建议...............................13（一）总结分析.....................................................13（二）政策建议.....................................................14五、结论...........................................................15参考文献...........................................................15浙江纺织服装业竞争力分析一、绪论（一）研究的目的与意义纺织服装行业从第一...