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WordPowerUsingsuffixes&SalesandmarketingBlank-filling_____________(advertise)areanimportantpartoflife.Theyuselotsof____________(persuade)and_______(excite)imagestosellproductsorservices.________(general)speaking,therearetwomaintypes:__________(commerce)adsandPSAs.Theydonotalwaystellyouthe_______(true).Weshouldbe______(care).AdvertisementspersuasiveexcitingGenerallycommercialtruthcarefulQuestion:Howarethesenewwordsformed?Moreexamples:Rootderivatives/newwordshealthinterestdependuseweekhealthyinterestingdependentusefulweeklyBelowaresomeofthedifferentsuffixesusedtoformadjectives:Noun+y+ly+ic+al+ous+fulhealthhealthyweekweeklyheroheroicoriginoriginaldangerdangeroushelphelpfulVerb+ed+ing+able+iveamazeamazedexciteexcitingenjoyenjoyableattractattractiveReadtheadvertisementonPage6andfillinblanks.Formadjectivesbyaddingthecorrectsuffixestothewordsinbrackets.Answers:1.________2.________3.________4.________5.________6.________7.________8.________9.________lovelyattractiveboringenergeticfriendlyenjoyablewealthyluckyfantasticSomecommonsuffixes:SuffixMeaningExamples-icalhavingthequalityof-ablehavingtheabilityof-ouslike,fullof-fulcharacterizedby-lesswithoutpracticalbelievableadventuroushandfulcarelessSomecommonprefixes:PrefixMeaningExamplesun-notin-notdis-oppositere-doagainmis-badlyorwronglyunfair,unhappyincorrect，independentdisable,dishonestrewrite,retellmistake,misdirectSupposeyouownasmallrestaurantontheYueyunRoad,whatkindofbreakfastwouldyouliketosell?Whatcanyoudotomakesurethatyourrestaurantsuccessful?Words-matchingWords-matchingsales/marketingdepartmentconsumersmarketsharesalestargetssalesfiguresmarketresearch消费者市场份额销售目标销售量市场调查销售/营销部门marketresearchsales&marketingdepartmentmarketleadermarketsharesalesfiguresReadthedialogueinPartBandfinishitwiththebluewords/phrasesfromPartA.Answers:1._____________2.________________3._____________4.________________5._________________________________6._________________________________marketsharesalesfiguresconsumersmarketresearchsales&marketingdepartmentsalestargetsHomework•Gooverwhatyou’velearntinthislesson.•PreviewthenextpartGrammarandusage.