阅读理解九月选练(2)阅读下列短文,从给的四个选项(A、B、C和D)中,选出最佳选项。体裁:记叙文话题:热点关注时间:7分钟Doesstylereallysell?Howcantheappearanceofaproductbemoreimportantthanwhatitdoes?ThebattlebetweenformandfunctionroseagainwhenJamesDyson,BritishinventoroftheDysonvacuum(真空)cleanerthathassoldinmillionsaroundtheworld,resignedaschairmanofLondon'sDesignMuseum.ItiswidelybelievedthatMr.Dysonfeltthatthemuseumputtoomuchstressonstyleattheexpenseofseriousindustrialdesign.Mr.Dysonaccusedthemuseumofnotkeepingtruetoitself.Hemayberight,butthesedays,museumseverywherecannolongeraffordtobeuniquecentersofscholarshipandlearning.Amongcompetitionforsponsorship,theymustuseexhibitionsofpopulistculture,nicecafesandshopsor,bestofall,anewbuildingbyFrankGehrytoincreasevisitornumbers.Ontheonehand,someproducerscanbetoooldfashionedandtooconcernedwiththeimportanceofproductengineeringandthefunctionalityoftheirgoods.Ontheotherhand,therearethosewhobelievethathowaproductlooksismoreimportant.Designisindeedabroadterm,involvingbothfunctionandform.Typically,inanygivenproductarea,itchangesfromtheformertothelatter.Clothingisagoodexample.Butsurelyyouwouldhavetobeaveryshallowpersontothinksomething'sappearanceismoreimportantthanwhatitdoes.Todaynearlyallgoodsatanygivenpricepointdomuchthesamejob.Soalmosttheonlywayproducerscandifferentiatetheirproductsfromthoseoftheircompetitorsistocreatesomesortofemotionalconnectionwiththeconsumer,whichcouldbethroughthevisualappealoftheproductoritspackaging,ortheimagery(意象)createdbyadvertising.AndwhatoftheDysonvacuumcleaner?Mr.Dysonmaybelievethatpeoplebuythesemachinesbecauseofthegraphsshowingtheirsuperiorsuction,butmostvacuumcleanersdoagoodjob;themainreasonpeoplepayextraforaDysonisthatitisavacuumcleanerwithatrendybrand.Withitsinsideworkingsexposed,itisabitlikeaRichardRogersbuildingwithallitspipesshowninbrightcolorsontheoutsideinsteadofbeinghiddeninside.Functionalitmaybe,butitisabitofatrick,too.【语篇导读】英国吸尘器发明家Dyson因强烈反对设计博物馆太过注重外在的风格样式而辞职,他认为这里应该是研究学问的地方。1.Mr.DysonlefttheDesignMuseumbecausehethoughtthemuseum______.A.didn'tincreasethenumberofvisitorsB.couldn'tprovidescholarshipsforlearnersC.wasn'tloyaltoitsoriginalpurposeoflearningD.didn'thavegreatappealforseriousindustrialdesign解析推理判断题。由第一段的最后一句话和第二段的第一句可知,他辞职是因为设计博物馆太注重风格样式。他认为这里应该是研究学问的地方,他们的做法违背了这个初衷。答案C2.Speakingofclothing,theunderlinedword“latter”refersto“______”.A.affordingprotectionB.indicatingone'sidentityC.providingwarmthD.makingsomeonebeautiful解析词义猜测题。根据文章内容可知,这里的latter指的是前面一句话中的form,即外形。因此D项正确。答案D3.WhatcanwelearnfromParagraph4?A.Aproductwithconvenientpackagingsellswell.B.Themajorityofconsumersprefertobuybrandedgoods.C.Mostsimilarlypricedproductsareofacomparablestandard.D.Emotioncontributesmuchtothedevelopmentofadvertisingindustry.解析细节理解题。由第四段的第一句可知,大多数指定价格的产品都做着同样的工作,即大多数相似价格的产品都有可比的标准。所以C项正确。答案C4.Whatistheauthor'sattitudetowardstheformofaproduct?A.Optimistic.B.Sceptical.C.Disapproving.D.Objective.解析态度推断题。由最后两段的内容可知,作者认为产品的外形还是很重要的,但也是个小花招,因此作者对产品外形持客观的态度。选D。答案D2016...