电子商务习题库(第一章)

S Tru e/False Indicate w hether the statement is true or false. ____ 1. IBM defines electronic business as "the transformation of key business processes through the use of Internet technologies." ____ 2. A transaction always has one or more activities associated with it, and an activity will always be related to a transaction. ____ 3. Transferring funds, placing orders, sending invoices, and shipping goods to customers are all types of activities or transactions. ____ 4. Business-to-consumer electronic commerce occurs when a person sells an item through a Web auction site to another person. ____ 5. The U.S. government is one of the largest EDI trading partners in the world. ____ 6. Firms such as Wal-Mart and General Electric have been pioneers in using EDI to improve their purchasing processes and their relationships with suppliers. ____ 7. A value added network (VAN) is an independent firm that offers connection and EDI transaction-forwarding services to buyers and sellers engaged in EDI. ____ 8. The increase in broadband connections in homes is a key element in the B2C component of the second wave. ____ 9. In some cases, business processes use traditional commerce activities very effectively, and technology cannot improve upon them. ____ 10. The idea that the key to success was to copy the business model of a successful dot-com business led the way to many business successes. ____ 11. The skills of merchandising and personal selling can be easy to practice remotely. ____ 12. A product that has a strong brand identity is easier to sell over the Web than an unbranded item. ____ 13. Electronic commerce provides buyers with an easy way to customize the level of detail in the information t...