第1页共79页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第1页共79页目录引言............................................................................................................2第1章准备谈判................................................................................21.1谈判概要.......................................................................................21.2理解交易原则...............................................................................41.3确定目标.......................................................................................61.4精心准备.......................................................................................71.5评估对手........................................................................................81.6选择战略.....................................................................................101.7拟定议程.....................................................................................121.8营造良好氛围.............................................................................13第2章正式谈判..............................................................................152.1判别气氛.....................................................................................162.2提出建议.....................................................................................162.3回应提议.....................................................................................182.4对付计谋.....................................................................................192.5领会身体语言.............................................................................212.6建立优势.....................................................................................222.7强化优势.....................................................................................232.8削弱对方优势.............................................................................24第3章结束谈判..............................................................................25第2页共79页第1页共79页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共79页3.1适度让步.....................................................................................253.2选择结束谈判的方式.................................................................273.3结束谈判.....................................................................................283.4挽回破裂的谈判.........................................................................313.5借助调解人.................................................................................323.6申请仲裁.....................................................................................333.7实施决议.....................................................................................34自我能力评估..........................................................................................35第3页共79页第2页共79页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共79页谈判技巧引言谈判就是当事人想从对方获得所需而进行协商的过程。《谈判技巧》阐明了交易的基本原则，教你怎样进行谈判并达成双方可以接受的协议，赋予你谈判的能力自信。本书覆盖了整个谈判过程，从谈判的准备到结束，并设计成易于查找的结构，其中包括101则实战提示。这本书既面向谈判新手，又会使经验丰富的谈判高手受益匪浅。内容包括一些基本知识：怎样设计...
