河南伊赛牛肉股份网站改版方案目 录第一章前言······················································2第二章网站改版与期望············································2第三章 网站改版设计原那么··········································33．1 品牌性原那么··········································33．2 经济性原那么··········································33．2 扩充性原那么··········································3第四章 公司现有网站分析·········································34．1 美工设计方面······································3/44．2 栏目筹划方面·······································44．3 功能需求方面······································4/54．4 网站信息方面·······································54．5 360°全景漫游······································5第五章 网站改版技术标准及运行标准·······························6第六章 费用预算·················································71一、 前言网站有许多功能，企业最关怀的是建设网站能给企业带来哪些好处、确切地说，网站应该有哪些作用？①、有利于树立企业形象，提高企业的知名度 作为第四媒体的互联网，其特点就是可以跨越时空，正常情况下，网站无时无刻不在工作；通过企业的网站，用户可以跨越时空了解企业，利用多媒体技术，企业可以向用户展示产品、技术、经营理念、企业文化、企业形象，树立现代企业形象，增值企业无形资产。②、有利于拓展营销渠道，扩大市场，提高营销效率 企业通过网站可以开展电子营销。首先，电子营销作为传统营销的补充；其次，电子营销可以拓展...
