本科毕业设计-海尔集团跨国经营对我国企业的启示

AbstractThe current world economy, major trends and characteristics of economic globalization. The main driving force of economic globalization is the transnational business activities, namely transnational corporations in the global allocation of economic resources within the process. The formation and development of multinational companies to promote the process of economic globalization, and economic globalization, in turn, promote the further development of transnational corporations. The gradual formation of economic globalization system, promoting the enterprises engaged in international operations, multinational operations onto the road.This brief summary of economic globalization and multinational Haier Group, the history and characteristics of operation, and use it as the blueprint of China's enterprises to go in China, Haier Group, the actual combined to explore the environment of economic globalization, China transnational business enterprise development approach.Key Words：Economic globalization, transnational business, Haier Group, Revelation引 言经济全球化影响着世界经济的进程，当然也影响着中国经济的未来，更影响着加入世界贸易组织后中国企业的进展。面对经济全球化的迅速进展，许多国家及其企业对全球化带来的各种问题和相关影响缺乏充分的准备和分析，企业决策还未进行及时的调整，对企业经营的正常运行造成了不小的冲击。经济全球化，中国企业能否把握这千载难逢的历史机遇？海尔的跨国经营，在这条道路上迈出了坚实的一步。1. 经济全球化对我国企业跨国经营的影响1经济全球化是指随着商品经济的高度发达，国际市场急剧拓展，商品和生产要素在全球范围内交织融合，各个国家和地区的经济活动最终超越边界的限制、扩及全球的一种必定趋势。跨国经营是指企业以母国企业为基地，通过对外直接投资，在其他国家和地区建立子公司和分支机构，并以此为基础所展开的跨国界的以盈利为目的的生产经营活动。经济全球化推动了全球生产力大进展，加速了世界经济增长，为进展中国家追赶发达国家提供...