目 录1 总 论............................................................................................................31.1项目概况................................................................................................................31.2项目建设的必要性................................................................................................31.3可行性讨论报告编制依据....................................................................................41.4主要技术经济指标与讨论结论............................................................................42 项目选址及建设条件.................................................................................62.1项目所处区域........................................................................................................62.2项目建设地点........................................................................................................72.3建设条件................................................................................................................83 市场分析...................................................................................................103.1哈尔滨市商业酒店市场现状..............................................................................103.2哈尔滨市商业酒店市场分类讨论......................................................................113.3项目影响因素分析..............................................................................................113.4项目 STWO 分析.................................................................................................134 经营方案设计...........................................................................................174.1项目名称及产品定位..........................................................................................174.2目标客户..............................................................................................................174.3管理方案设计.......................................
