云服务辅助救援型无人机科技有限公司商业计划书1目录1公司介绍.................................................................................................11.1宗旨..............................................................................................11.2公司简介......................................................................................11.3公司战略......................................................................................11.3.1产品及服务...........................................................................21.3.2公司客户的开发...................................................................21.4产品技术......................................................................................41.4.1专利技术...............................................................................31.4.2相关技术的使用...................................................................31.5价值评估......................................................................................81.6公司管理......................................................................................91.6.1公司组织架构.......................................................................91.6.2部门职能.............................................................................101.6.3创新建设.............................................................................111.7知识产权策略............................................................................111.8场地、设施................................................................................12212市场分析...............................................................................................142.1市场介绍....................................................................................142.2目标市场....................................................................................142.3顾客的购买标准........................................................................142.4销售策略....................................................................................143竞争分析...............................................................................................153.1行业分析....................................................................................153.2竞争优势....................................................................................154产品与服务...........................................................................................164.1产品品种规划............................................................................164.2实施方案....................................................................................165市场与销售...........................................................................................185.1市场计划....................................................................................185.1.1市场发展目标.....................................................................185.2价格策略....................................................................................185.3营销渠道策略/渠道的选择.......................................................195.4促销策略/广告与公关策略.......................................................19325.4.1广告.....................................................................................195.4.2公关.......................
