电脑桌面
添加小米粒文库到电脑桌面
安装后可以在桌面快捷访问

浏阳市田家炳实验中学英语陈旺轩教学课件模块4第一单元_Welcome_to_the_unitVIP免费

浏阳市田家炳实验中学英语陈旺轩教学课件模块4第一单元_Welcome_to_the_unit_第1页
1/31
浏阳市田家炳实验中学英语陈旺轩教学课件模块4第一单元_Welcome_to_the_unit_第2页
2/31
浏阳市田家炳实验中学英语陈旺轩教学课件模块4第一单元_Welcome_to_the_unit_第3页
3/31
Obeyyourthirst.服从你的渴望。Justdoit.Justdoit.只管去做。只管去做。Sprite(雪碧)NikeNike(耐克)(耐克)Whatdoesitadvertise?Welcometotheunit浏阳市田家炳实验中学陈旺轩Wherecanwefindads(advertisements)?Almosteverywhere.Forexample,onbillboards,ontheInternet,innewspapers/Magazines,onTV,inleaflets,orinbusesetc.TVadvertisingBusadvertisingInternetadvertisingNewspaperadvertisingOutdooradvertisingOnbillboardsbannersWhatisanadvertisement?Whatisanadvertisement?(definition)advertisementagoodwayto____________________________agoodwayto____________________________sellproductsorservicesmakepeopleawareofsocialproblems.childrenLookattheseadvertisements.Whoaretheyaimedat?filmloversmusicloverspetownerstravellerspublic-interestadTypesofadvertisements•CommercialadvertisementsAcommercialadvertisementisonewhichsomeonehaspaidfortoadvertiseaproductorservicePurpose:topromoteaproductorservice.•Publicserviceadvertisements(PSAs)PSAsareoftenrunforfree,andaremeanttoeducatepeopleabouthealth,safetyoranyotherproblemwhichaffectspublicwelfare.Purpose:toteachusandhelpusleadbetterlives.CommercialadvertisementsorPSAs?Thisposterisacommercialadvertisement.Itofferstheairlineservice.Ituses“IlovetoflywithOxlinAirlines”.Takingairlinesisafastwaytogettoanotherplace.Inthiswaymuchoftimecanbesaved.Poster1Thisposterstrikesusalot.Itistryingtoshowusthatthebirdshavenowhereelsetobuildtheirnests.Theyhavetobuildtheirnestsintheskybecauseallthetreeshavebeencutdown.Itsendsusaseriouswarningandtellsusthatweshouldprotecttheenvironmentfromnowon.Poster2Takingdrugisharmfulbothtothepeoplewhotakedrugsandtotheirfamily.Ifsomeonetakesdrugs,he/shewillbecomeseriouslyill.Thisposterisintendedtoeducatepeopleabouthealthandtheproblemsinsocietyandcallsonpeopletomakeananti-drugscampaignanditalsotellsusnottoignoretheproblemaroundus.Poster3Thisposteristargetingyoungpeople,especiallygirls,becausetheypaymoreattentiontotheirappearance.Itusespersuasivewords“Shinethatlastsfordays”successfullytopersuadeyoungpeopletobuythisshampoo.Poster4Thefouradpicturescanbedividedintotwoparts.CommercialadvertisementsPSAsEarthDaySay‘No’toDrugsOxlinAirlinesSoftShineShampoomakepeoplebelievetheyaretellingthetruth,sometimesbytrickingusPSAsCommercialadseducatepeopleaboutproblemsinsocietyoraboutpeoplewhoneedhelpservethepublictheyareusuallyfreeandusuallytrueencouragepeopletobuyaproductorservicemakemoneyVSAdvantages&Advantages&disadvantagesdisadvantagesofads.ofads.Advantages&disadvantagesofads.Advantages&disadvantagesofads.AdvantagesDisadvantagesProvideinformationaboutlatestproducts.Misleadcustomersorcheatthemofmoney.Increasesalesbyrepeatedadvertising.Givefalseorincorrectinformation.Cutcostsofnewspapersandmakethemcheaper.TaketoomuchtimeorspaceonTVornewspapers.Makethepublicawareofsocialproblems.Maketeenagerswantthingsthatcostmuch.1.Writeashortarticleaboutyouropinionsonads..2.GetreadyfortheReadingpart.

1、当您付费下载文档后,您只拥有了使用权限,并不意味着购买了版权,文档只能用于自身使用,不得用于其他商业用途(如 [转卖]进行直接盈利或[编辑后售卖]进行间接盈利)。
2、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。
3、如文档内容存在违规,或者侵犯商业秘密、侵犯著作权等,请点击“违规举报”。

碎片内容

浏阳市田家炳实验中学英语陈旺轩教学课件模块4第一单元_Welcome_to_the_unit

您可能关注的文档

确认删除?
VIP
微信客服
  • 扫码咨询
会员Q群
  • 会员专属群点击这里加入QQ群
客服邮箱
回到顶部