导游服务中的常见问题及对策分析 旅游管理专业

题 目：导游服务中的常见问题及对策分析 摘 要导游是导游服务的主体，导游素质的高低与能力强弱直接影响导游服务的质量，影响旅游者对游览质量的满意程度。进入社会主义新时代，人们物质生活水平日益提高，人们对导游服务质量的要求越来越高。而目前导游服务过程中存在着诸多问题，已经严重影响到我国旅游业的正常发展。本文就导游服务中出现的常见问题，进行分析探讨。关键词：导游;新时代;常见问题;分析Guide is the main body of guide service. The quality and ability of guide directly affect the quality of guide service and tourists'satisfaction with the quality of tour. In the new era of socialism, people's material living standards are improving day by day, and people's requirements for the quality of guide service are getting higher and higher. At present, there are many problems in the process of guide service, which have seriously affected the normal development of tourism in China. This paper analyses and discusses the common problems in guide service.Key words: guide, new era, common problems, analysis目 录第 1 章 绪论...........................................................11.1 研究背景........................................................11.2 研究目的和意义..................................................21.2.1 研究目的...................................................................................................................21.2.2 研究意义...................................................................................................................21.3 国内外研究现状..................................................21.3.1 国内研究现状...........................................................................................................21.3.2 国外研究现状...........................................................................................................31.4 研究内容........................................................31.5 研究方法.................