I目 录 摘要 ···················································I Abstract················································II 一、绪论 ················································1 （一） 选题背景 ········································1 （二） 研究意义和目的 ··································1 二、研究综述和理论基础 ·································2 （一） 国内外研究现状 ··································2 （二） 基础理论 ········································3 三、滨海旅游发展分析 ····································4 （一） 滨海旅游资源分析 ································4 （二） 游客体验价值研究 ································5四、滨海游客体验需求分析 ·······························5 （一） 问卷设计与调查方法 ······························5 （二） 旅游者自身因素分析 ····························II杨卿··5 （ 三 ） 基 于 滨 海 旅 游 地 各 要 素 对 旅 游 者 需 求 的 分析··········6 （ 四 ） 旅 游 者 对 滨 海 旅 游 产 品 的 要 求 与 期望················8 （ 五 ） 针 对 滨 海 旅 游 旅 游 者 的 需 求 因 素 小结················8 五、中国滨海旅游资源开发策略研究·························8 （ 一 ） 我 国 滨 海 旅 游 产 品 开 发 状 况 和 现 存 问题··············9 （二） 我国滨海旅游产品开发策略·························10六、结语 ····...
