忠果城公司物流配送的优化方案研究摘要：自从我国开始步入了21世纪之后，电子商务也迎来了发展的关键时期，其已然成为了当今整个时代之下不可逆的潮流。伴随着国内电子商务的发展速度越来越快，其已然开始变成了一种全新的商业模式，将线下与线上购物这二者结合到一起，从而促进全新产业链的形成。在这一过程当中，物流行业也得到了极佳的发展机会，并取得了蓬勃的发展。但是，在近些年当中，电子商务的发展显然要比物流产业更快，由此也出现了一种情况，那就是物流成为了制约电子商务发展的一个巨大瓶颈。基于此，企业纷纷开始走上了一条自建物流配送系统的道路，力求将第三方物流配送服务予以摒弃。尽管这一种自建物流的方案具备诸多好处，可是其所需要耗费的投入过大，一般企业是无法承受的。在当前的这一系列模式之下，并没有一种简单的哪一种模式更好的说法。所以，此片论文则是将忠果城物流的几种现代物流配送模式作为分析案例，从而给当前的电商物流配送提出一些建议。关键词：电子商务；现代物流；物流成本降低；忠果城物流配送Abstract:SinceChinabegantoenterthe21stcentury,e-commercehasalsousheredinacriticalperiodofdevelopment,whichhasbecomeanirreversibletrendinthecurrentera.Withtherapiddevelopmentofdomestice-commerce,ithasbeguntobecomeabrand-newbusinessmodelthatcombinesofflineandonlineshoppingtopromotetheformationofanewindustrialchain.Intheprocess,thelogisticsindustryhasalsoachievedexcellentdevelopmentopportunitiesandachievedvigorousdevelopment.However,inrecentyears,thedevelopmentofe-commerceisobviouslyfasterthanthelogisticsindustry.Therefore,therehasalsobeenasituationinwhichlogisticshasbecomeahugebottleneckrestrictingthedevelopmentofe-commerce.Basedonthis,enterpriseshaveembarkedonaroadofself-builtlogisticsdistributionsystem,andstrivetoabandonthird-partylogisticsanddistributionservices.Althoughthiskindofself-builtlogisticssolutionhasmanyadvantages,buttheinvestmentitneedsistoolarge,theaverageenterprisecannotaffordit.Underthecurrentseriesofmodels,thereisnosimpleonethatisbetter.Therefore,thispaperistoanalyzeseveralmodernlogisticsdistributionmodesofZhongguochengLogistics,andputforwardsomesuggestionsforthecurrente-commercelogisticsdistribution.Keywords:e-commerce;ModernLogistics;Logisticscostreduction;JingDong目录目录忠果城公司物流配送的优化方案研究...........................................................................................1目录..................................................................................................................................................2一、绪论..........................................................................................................................................3（一）研究背景.......................................................................................................................3（二）研究目的.......................................................................................................................3（三）研究方法.......................................................................................................................3（四）研究意义.......................................................................................................................3（五）研究结构.......................................................................................................................3二、文献综述与理论基础...............................................................................................................4（一）文献综述..............
