一带一路下中医药健康服务业发展的现状及战略研究【摘要】自十八届三中全会提出“一带一路”国家战略后，为我国许多产业带来了巨大的机遇和挑战。而中医药作为我国传统文化的重要组成部分,在我国健康服务产业的发展历程中有着深远的影响。在“一带一路”战略推动下，我国中医药健康服务业充分发挥历史根源深厚、有较为完善的产业链优势，向服务多元化发展。同时，由于中医药对外宣传难度大，创新和人才等方面的不足，使其在国际舞台地位不及西医。加上面临诸多的国际贸易壁垒，中医药健康服务业的发展受到一定程度的阻碍。为解决这些发展中的问题，需要政府，相关企业及每个个体三个层面共同努力，推动中医药健康服务业向多元化发展。政府要把扶持政策、人才培养和中医药文化宣传落实到位，企业要积极引进高新技术与传统技术相结合，提高国际竞争力，我们每个人要加强自身对我国中医药文化的认识和认可，积极投身于中医药健康服务产业中。三个层面相互相成，使得我国中医药健康服务业蓬勃发展。【关键词】一带一路；中医药；健康服务业Research on the Status and Strategy of the Development of Traditional Chinese Medicine Health Service Industry Under the Belt and Road[Abstract] Since the "One Belt, One Road" national strategy proposed by the Third Plenary Session of the Eighteenth Central Committee of the Eighteenth Central Committee, it has brought tremendous opportunities and challenges to many industries in China. As an important part of China's traditional culture, Chinese medicine has a profound impact on the development of China's health service industry.Driven by the "Belt and Road" strategy, China's traditional Chinese medicine health service industry has fully leveraged its deep historical roots and has a relatively complete industrial chain advantage to develop diversified services. At the same time, due to the difficulty of external promotion of Chinese medicine, the lack of innovation and talents, it has made it inferior to Western medicine in the international arena. Coupled with the fa...
