目 录第一章 总论 ..........................................................................................................................31 . 1 项目名称及承办单位 ......................................................................................................................31 . 2 可行性研究工作的依据和范围 ......................................................................................................31 . 3 研究结论 ..........................................................................................................................................3第二章 项目建设背景与发展概况 ........................................................................................62 . 1 项目的提出 ......................................................................................................................................62 . 2 项目建设的必要性 ..........................................................................................................................62 . 3 项目建设的可行性 ..........................................................................................................................8第三章 市场分析与预测及项目开发策略 ............................................................................93 . 1 我国汽车产销市场发展现状与趋势 .............................................................................................93 . 2 广州市汽车市场发展概况与趋势 ................................................................................................113 . 3 广州市汽车进出口市场分析与预测 ............................................................................................143 . 4 项目的市场定位、竞争对手及市场策略 ....................................................................................14第四章 选址与建设条件 ......................................................................................................164 . 1 场址 ...........................